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STUDIO TERRACOTA

CLIENT

Studio Terracota

DATE

July, 2025

SERVICES

Branding:

Brand strategy
Brand storytelling
Brand identity design
Iconographic system
Color palette
Typography curation
Tone of voice
Brand messaging
Templates & applications (social media, posters, tote bags)​

WEBSITE

coming soon

Studio Terracota is an interior design studio driven by the passion for transformation and the belief that spaces have the power to inspire and shape how we feel. Born from a deep connection to nature and craftsmanship, the studio brings together aesthetics, comfort, and functionality to create places where people genuinely feel good.

More than design, it’s about creating spaces that tell stories, spaces that welcome, embrace, and elevate everyday life through beauty, detail, and authenticity. Each project is unique, carefully crafted with the intention to make people feel at home, wherever they are.

CONCEPT

& STRATEGY

STUDIO TERRACOTA

The creative concept was built from the inside out: we started by breaking down the word “terracota”, a name that literally evokes the earth, transformation, and resilience. Each letter inspired a unique symbol, giving life to a playful yet meaningful graphic system that reflects the brand’s creative, warm, and unconventional spirit.

These hand-drawn symbols can stand alone or come together to form rich compositions, functioning as a visual language that adapts seamlessly to different applications from digital to print, from tote bags to textiles. This strategy not only sets the brand apart visually but also reinforces its core message: every detail matters, every shape has meaning.

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VISUAL

IDENTITY

STUDIO TERRACOTA

Studio Terracota’s visual identity embodies freedom, creativity, and timeless charm. The color palette brings together earthy and vibrant tones - from warm terracotta to soft sand and bold blue - reflecting the brand’s balance between comfort and contemporary design.

The custom set of symbols, born from the deconstruction of the brand name, adds a distinctive, artistic layer that makes the identity truly one of a kind. The typography complements this with elegance and personality, creating a brand world that feels both accessible and sophisticated.

The result is a flexible, expressive identity system that captures the studio’s essence: effortless yet intentional, cool yet welcoming, always with a twist.

BRAND

PURPOSE

STUDIO TERRACOTA

We aim to make the everyday more inspiring through spaces that combine functionality, comfort, and design.


Studio Terracota exists to transform, inspire and breathe new life, whether into a space or an idea, creating with intention to bring joy and meaning.


We believe design has the power to shape how we feel and how we live. That’s why each project goes beyond aesthetics: it’s an experience, a state of mind, a story in constant evolution.

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